ASSA ABLOY winner of dmi:Design Value Awards


ASSA ABLOY is one of the thirteen winners of the 2019 dmi:Design Value Awards. The honorable mention recognizes the Group’s success in consolidating its brand identity and creating consistent user experiences across all company touchpoints.

The awards, announced September 16th, 2019 at a ceremony in Boston, Massachusetts, USA, recognize teams which have delivered significant value through design or design management practices.

ASSA ABLOY has conducted an extensive initiative to convert many of the brands into consistent user-centric brand experiences. The brand design journey has resulted in the creation of a contemporary visual ecosystem for the main ASSA ABLOY brands that create a clear visual distinction between the Group's wider brands.

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